Digital price tags for the networked point of sale
With digital signage solutions and digital price tags, stationary retail can be efficiently digitized. Whether image or product video or interactive presentation modules – digital displays offer numerous interactive possibilities for the customer experience and an emotional product and brand experience in the field of retail marketing. Thanks to central content maintenance with digital signage software, it is also possible to react to short-term promotions or changes in product range. Where space is limited, the complete product portfolio can be brought into the retail store as a virtual shelf (longshelf) using digital display applications.
